Move Up SEO assists businesses to increase their search engine visibility online via search engine optimisation and inbound marketing activities. Ranking highly in the organic search engine results for your products and services is crucial for your brand to succeed online. We help you achieve higher rankings in organic search by optimising both your onpage and off page content.
Who is Move Up SEO?
Move Up SEO is a small business created by myself – Grant Hilton. I started in the search engine optimisation industry back in the year 2000 when the words “search engine optimisation” and “SEO” constantly resulted in blank facial expressions.
Working as an inhouse SEO for Discount New Cars for 7 years before joining several search marketing agencies and other internal SEO roles, I have over 11 years experience in search engine optimisation and marketing for small to large corporate clients. Whilst I am still involved working full time for one of Australia’s largest companies I do offer external SEO services to selected clients. Some of the companies I have done SEO for either inhouse or within an agency are:
- Automotive - http://www.discountnewcars.com.au
- Employment - http://www.careerone.com.au
- Events - http://www.businesseventssydney.com.au
- Travel - http://www.lonelyplanet.com
- Baby Products - http://www.huggies.com.au
- Medical/Health - http://www.sydneycitypodiatry.com.au
- Fashion - We Love Jeans
Why Do Businesses Need Search Engine Optimisation?
Whether you’re a small or large business, having a presence online is crucial to promoting your brand and/or services to potential and existing customers. However having a web site is no guarantee to success if these customers can’t find it!
Generally new customers locate a site via a search engine such as Google by searching for keywords related to their intent (ie are they looking to buy flowers or looking for the best bank interest rates?). If the keywords searched for relate to your business (products or services) you would optimally hope to rank highly in search engine results pages. If not, the sad reality is that your business is buried in an abyss of results and is virtually invisible.
Search engine optimisation involves a number of processes aimed at modifying the content and information architecture of a web site to achieve maximum efficiency in search engines for high search volume keywords related to your business. It also involves building quality relevant text links and relationships with other relevant sites, social media optimisation of your company Facebook page, Google+ Business page, Twitter profile and even YouTube channel (video search optimisation).
Search engine optimisation involves a number of processes aimed at modifying the content and information architecture of a web site to achieve maximum efficiency in search engines for high search volume keywords related to your business. It also involves building quality text links and relationships with other relevant sites, social media optimisation of your company Facebook page, Twitter profile and even YouTube channel (which consequently delves in the art of video search optimisation).
SEO is about increasing your company’s web site search engine visibility through the following search engine optimisation services:
•SEO Site Review and Assessment
•Keyword Research and Analysis
•SEO Competitor Research
•Link Analysis(External & Internal Link Strategy)
•External Link Building
•SEO Site Structure and Theming (Information Architecture)
•Monthly Traffic and Ranking SEO Expert Reports
•Social Media Optimisation (SMO)
•Video Search Optimisation (VSO)
•Mobile SEO
If your business is in need of SEO or SEM help please contact me via the search form or on 0422 436 106 to discuss your online marketing requirements.